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Chiara Ferragni is new Hublot Global Ambassador and Face of global campaign

A woman who lights up everything she touches and creates, and a born winner, Chiara Ferragni has joined the Hublot family

Chiara Ferragni has joined the Hublot family that hosts many legendary personalities such as football legend Pelé, tennis world No. 1 Novak Djokovic, track and field champions Dina Asher-Smith and Usain Bolt, and three-Michelin-stars chef Clare Smyth. Chiara lights up everything she touches and creates, is a natural winner, and shines her aura over everything she loves and chooses.

Chiara is a pioneer, constantly achieving firsts. With her fashion blog launched 12 years ago, she was immediately considered the most influential and most famous blogger in the world. She created her own brand of shoes, and then clothing in 2015 – Chiara Ferragni brand. She was also the first to be listed as the world’s most powerful influencer.

The story of Hublot and Chiara Ferragni began when she was pictured wearing the Big Bang Millennial Pink – a unisex watch with an inclusive message, produced as a limited edition of 200 in a shade chosen by Lapo Elkann and designed in collaboration with Garage Italia. Since this project, Chiara and Hublot have understood the many similarities between their worlds.

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